“It didn’t play Go as a human does.” That is what the world champion of the game Go said after losing to the artificial intelligence (AI) application called AlphaGo, which we discussed last year (IF 3712). But since then, this mystery of AI applications and other less mysterious AI software have been providing critical insights to more and more industries and services. In that advancement, however, things are being called artificial intelligence that are actually advanced automation. To get a better understanding of this curious software approach, we look at several lessons learned from the AlphaGo experience: Artificial intelligence applications (1) program themselves; (2) are not just basic algorithms; (3) can be inscrutable; (4) are very narrow in range for now; and (5) have created a “Sputnik moment” for some world leaders. Money is flowing into this arena, and services and products are starting to emerge.