Costco and Burlington Stores recently reported strong earnings, while the share of private label brand sales continues to grow in the consumer packaged goods market. Last week, Walgreens was the latest retailer to announce price cuts in their stores.
The squeeze on consumers is beginning to have a larger impact on many consumer-facing companies. An examination into the current state of the squeeze, how companies are already taking actions and who is benefiting now and will likely continue to benefit in the near term.