“Bespoke realities” – the phrase may sound agreeable, but in practice it represents another spreading force tearing at the fabric of society, rending it into smaller and smaller groups of people who believe in and follow their own, personalized version of how the world works. They want their own version of an education, their own history and their own very personal economics. Where will the spread of bespoke realities take society? The attached inThought examines this stress-inducing context, raises some critical questions about its meaning and looks at where this latest iteration of societal disruption is headed.